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Portrait of Antoinette Norris Woodson

Articulate 360 License Holder | Instructional Designer | AI Integration & User Experience Design

Training for Decisions that Carry Consequences.

Scenario simulations, assessments built to psychometric standards, and governance for artificial intelligence (AI) agents. Built for financial services, healthcare, and other regulated workforces.

The Work

Pediatric Triage Micro-Scenario

Capability demonstration, healthcare sector
A nurse in a white coat and navy scrubs carries a clipboard toward the viewer down a bright hospital hallway
Business Problem
Early-career pediatric nurses and nurse practitioners new to emergency department triage tend to default to familiar workflows, such as history-taking, escalation, and medication, over the single most critical action. In a febrile infant under 90 days, the correct first action, full vital signs and monitoring, is frequently delayed in favor of more habitual steps.
Business Solution
A branching micro-scenario built with the 4C method (Characters, Context, Challenge, Consequences) at micro-scale: one case, one decision point, four response paths. Each incorrect choice maps to a named reasoning error, distraction, overtriage, or delay, and returns the learner to reselect with layered feedback. Answer choices unlock only after the narration finishes. Built in Articulate Storyline 360, with a design document and storyboard.
Business Impact
Built as a capability demonstration for a prospective healthcare client. A signed contract was the result.

Assessment Items and Standards

Contract work, Ascend Learning
A B C key D
Business Problem
An item has to measure the skill it claims to measure, and its wrong answers have to do their job.
Business Solution
More than 125 Test of Essential Academic Skills (TEAS) items authored to psychometric standards, with p-value and distractor analysis, plus construction and revision of the TEAS assessment standards.
Business Impact
Most recommendations on the TEAS assessment standards were accepted. The revised standards are in effect in 2026.
Review Panels
Appointed to Texas Education Agency (TEA) standards and item review committees and to the TEA and Pearson educator certification examination committee for Mathematics. Texas Mathematics Advisory Board Member for Glencoe Mathematics (McGraw-Hill/Glencoe), Grades 6 through Algebra 2: reviewed content prototypes and chapters for the Texas statewide adoption. My likeness appears in the published Texas textbooks.

Dove 3R Assessment Design

Original model, authoring-tool agnostic
Flowchart of a scored question: option A progresses to the next decision point, options B and C are partially correct and route to reteach and redirect paths, and option D is fully incorrect and routes to remediation, then returns to the question for one retry
Business Problem
A scored question that reports only right or wrong cannot tell a knowledge gap from a misconception.
Business Solution
A branching decision flow that diagnoses learner understanding and routes instruction by response accuracy: progress, reteach, redirect, or remediation. The four-path split aligns the instructional response to the precision of what the learner actually demonstrated. Fully incorrect answers route to remediation and return to the question for one retry. The logic is authoring-tool agnostic and has been applied in Articulate Storyline.
Business Impact
A missed question now reports what kind of miss it was, so reteaching targets the misconception and not only the wrong answer.
Research Basis
Ten peer-reviewed sources on corrective feedback, mastery learning, and conceptual change support routing by response accuracy.
Read the 10 references

Bloom, B. S. (1968). Learning for mastery. Evaluation Comment, 1(2), 1-12.

Bloom, B. S. (1984). The 2 sigma problem: The search for methods of group instruction as effective as one-to-one tutoring. Educational Researcher, 13(6), 4-16. https://doi.org/10.3102/0013189X013006004

Brown, J. S., & VanLehn, K. (1980). Repair theory: A generative theory of bugs in procedural skills. Cognitive Science, 4(4), 379-426.

Guskey, T. R., & Pigott, T. D. (1988). Research on group-based mastery learning programs: A meta-analysis. Journal of Educational Research, 81(4), 197-216.

Hattie, J., & Timperley, H. (2007). The power of feedback. Review of Educational Research, 77(1), 81-112. https://doi.org/10.3102/003465430298487

Pacaci, C., Ustun, U., & Ozdemir, O. F. (2024). Effectiveness of conceptual change strategies in science education: A meta-analysis. Journal of Research in Science Teaching, 61(6), 1263-1325. https://doi.org/10.1002/tea.21887

Posner, G. J., Strike, K. A., Hewson, P. W., & Gertzog, W. A. (1982). Accommodation of a scientific conception: Toward a theory of conceptual change. Science Education, 66(2), 211-227. https://doi.org/10.1002/sce.3730660207

Shute, V. J. (2008). Focus on formative feedback. Review of Educational Research, 78(1), 153-189. https://doi.org/10.3102/0034654307313795

Van der Kleij, F. M., Feskens, R. C. W., & Eggen, T. J. H. M. (2015). Effects of feedback in a computer-based learning environment on students' learning outcomes: A meta-analysis. Review of Educational Research, 85(4), 475-511. https://doi.org/10.3102/0034654314564881

VanLehn, K. (1990). Mind bugs: The origins of procedural misconceptions. MIT Press.

AI Sales Enablement Training Content Map

Sample, fictitious company
First page of the content map for AI sales enablement training, showing the sample topic and the defined business goal
Business Problem
An account executive has to recommend a solution strategy, tactical, strategic, or full-scope, based on a client's urgency, budget, and readiness.
Business Solution
A content map that takes a defined business problem through audience analysis, current and future state, four actions tied to the business goal, terminal and enabling learning objectives, and a five-question scenario assessment with feedback for correct and incorrect answers.
Business Impact
Every learning objective and assessment question traces back to the defined business goal, so the training teaches the decision the account executive actually has to make.

Additional Build

AI-Assisted Course Production

Business Problem
A seven-module Open edX program needed visually engaging, user-friendly course components, and those components were built with custom code.
Business Solution
Coached fellow instructional designers to generate code with ChatGPT that improved user interactions, made the platform more attractive to users, and added variety to how users engage. Built interactive Open edX components and quality reviewed 7 modules and more than 50 knowledge checks for accessibility and instructional sequencing.
Business Impact
Course production time dropped 25%, and the team finished the project one week ahead of schedule.

ERG Virtual Facilitation Skills

Business Problem
Employee Resource Group (ERG) leaders want virtual meetings that drive change, and passive presentations don't.
Business Solution
An Articulate Rise course created for a client to explain the purpose of an ERG. It covers setting clear objectives, engaging all voices, spotting disengagement, and ending every meeting with accountability.
Business Impact
Each session produces measurable outcomes and a documented leadership record.
Open the course

In Their Words

“She brings a strong enterprise mindset, connecting learning initiatives to real business outcomes and asking the kinds of questions that get to the heart of performance. I’ve also been impressed by her leadership in creating a space for instructional designers and developers to grow through intentional collaboration and visibility.”

Alison L. CoopsLearning & Development, Organizational Development

“Once you meet Antoinette you immediately recognize her natural born leadership skills. She is an effective communicator and leads with a servant’s heart. She is great at understanding the needs of the group and without hesitation provides useful feedback.”

Sakina Brandford, M.S.Learning & Development Professional, Instructional Designer

“I’ve had the pleasure of working alongside Antoinette Norris Woodson at Flexi, and her expertise in instructional design and curriculum development is truly impressive. She brings a strategic and innovative approach to learning, ensuring that courses are not only engaging but also effective in meeting learner needs. Antoinette’s ability to break down complex concepts and design interactive, well-structured content has been invaluable to our team.”

Rachel MillerAward-Winning Training, Process Improvement & Operational Excellence Leader

“She welcomes feedback and is open to ideas that will help her deliver the best learning experiences. In addition, she shares ideas with the group and makes herself available to help, making our group stronger as a whole.”

Adennis AbaCurriculum Development, E-Learning Development

Programs Run at Scale

FOCUS Community Program

Co-founded FOCUS (Faith, Obedience, Commitment, Unity, Sacrifice), a grant-funded program that served more than 150 learners. Created the curriculum, managed operations, and trained more than 30 Dow Chemical engineers and Plant Processors to deliver it across a multilingual, distributed workforce. The program reached a 93% completion rate.

150+ Learners, 30+ Mentors

93% Completion Rate

Citywide Summer Program, Milwaukee, Wisconsin

Delivered pre-deployment training to 300+ program personnel assigned across 19 sites in a six-week summer program. Served as site administrator for one location and led 8 to 11 staff through daily team meetings, coaching, observation, and performance evaluation, where learners gained 11% in math and 13% in reading.

300+ Personnel, 19 Sites

Site Learners Gained 11% in Math and 13% in Reading

Kumon Franchise Center

Global franchisee and co-owner of a Kumon Math and Reading Center. Both owners worked across every part of the business, and the business side was mine to run.

Running it meant business operations, franchise compliance, and payroll, along with day-to-day customer relations with the families the center served.

Kumon sets the core curriculum, so the program itself was a given. The other curriculum pieces the center needed were put together by me. Local marketing was mine to run as well.

Bring the Performance Problem.

The first call covers what to build and in what order.

  • EngagementIndependent contractor. Paid directly as 1099, or B2B through Dove Learning & Communication.
  • Based InGreater Houston / Sugar Land, Texas
  • CredentialsArticulate 360 License Holder. Texas Life and Health Insurance License. Applied Instructional Design Academy Instructional Design Certificate. Secondary Mathematics Certification: Texas, South Carolina, West Virginia, Tennessee.